When you are an adman, you are not just an adman. Does that make any sense? Well, let’s just say advertising is a profession that demands you to be a whole lot more, and Keshan is a whole lot more! On some days he is a vigilante. When you say a vigilante, not that he puts on a batman cape and goes hunting for robbers in the middle of the night. He would just stay awake and let his mind hunt for that killer idea that’s going to change how a brand is perceived for the better. Then on other days, he is an observer, a sociologist, a philosopher, a listener, a good friend, a solo traveler, a sports fanatic, a street foodie, a reader, a hardcore Linkin Park, and Michael Jackson fan, an ex-boyfriend, a part-time poet, and dare I say a comedian also because trust me when he cracks a joke it’s one for the ages. A story not known by many, he was also a promising schoolboy cricketer back in the day, and who knows if not for the back pain that got in the way, he may have been the next big thing in Sri Lankan cricket, but that’s a story for another day. Well, the point is he is a man of many facets, and that’s exactly the kind of person you need to develop that unique brand story, which connects with people better and helps your brand stand out from the clutter. It’s his multifaceted nature, the experience he has acquired over the years, and the unique imagination he possesses, which makes him a creative unlike any other. The campaigns that he has done as an advertising professional have also earned him international awards for their originality. Therefore, if you want him to build your brand story, just know that your brand is in good hands.
